The Top 10 Digital Marketing Influencers to Watch in 2020

Digital marketing influencers come in all shapes and sizes. Whether they have a large following on social media, run a popular blog or podcast, or are active in digital marketing circles – these influencers can have a big impact on your business.

Who are the top digital marketing influencers to watch in 2020? Here are 10 names to keep an eye on:

Social Media Influencers

1. Social media influencers are people who have built up a large following on social media platforms. They typically use this influence to promote products or services, either through endorsements or by providing original content.

2. Many brands now work with social media influencers as part of their digital marketing strategy. This can be an effective way to reach a larger audience and to build brand awareness.

3. There are a few things to keep in mind when working with social media influencers. First, it is important to make sure that the influencer is a good fit for your brand and your target audience

Content Marketing Influencers

1. The ever-changing landscape of digital marketing means that there are always new influencers to watch out for. Here are three of the most influential voices in the field right now.

2. First up is Jeff Bullas, who has been described as a “digital marketing guru” by Forbes. His blog is full of useful tips and insights on all things content marketing, and he’s also active on Twitter, where he sharing his latest ideas with his followers.

3. Another top influencer is Neil Patel, co-founder of Crazy Egg and KISSmetrics. He’s an expert on SEO and data-driven marketing, and his blog is essential reading for anyone wanting to stay on top of the latest trends in these areas.

4. Finally, no list of top digital marketing influencers would be complete without mentioning Seth Godin. A best-selling author and well-known thought leader in the field, Seth’s blog is always worth a read for its fresh perspective on modern marketing challenges.

SEO Influencers

As the world of SEO continues to evolve, it’s important to stay up-to-date on the latest trends and best practices. One way to do this is by following digital marketing influencers who are at the forefront of the industry. By keeping up with these thought leaders, you can learn about new techniques and strategies that can help you improve your online visibility and reach your target audience.

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Some of the top digital marketing influencers in SEO include Neil Patel, Rand Fishkin, and Moz Founder Aaron Wall. These experts have a wealth of knowledge to share on subjects like link building, keyword research, and content marketing. If you’re looking to get ahead in the world of SEO, following these influencers is a great place to start.

Growth Hacking Influencers

As the world of marketing continues to evolve, so do the people who are shaping it. These digital marketing influencers are helping to define what growth hacking is and how it can be used to achieve success for businesses.

Growth hacking is a term that was coined by entrepreneur Sean Ellis in 2010. It’s a process of rapid experimentation across marketing, product development, sales, and other areas of business in order to find the most efficient way to grow a company.

Some of the most popular growth hacking influencers include Andrew Chen, Hiten Shah, Neil Patel, and Noah Kagan. They have all been instrumental in helping businesses grow through their understanding of customer acquisition and retention strategies.

So if you’re looking for some inspiration on how to take your business to the next level, make sure to follow these digital marketing influencers.

Adtech & MarTech Influencers

There’s no shortage of digital marketing influencers out there. But who should you listen to? And more importantly, why? In this blog post, we’ll answer those questions and give you a list of adtech and martech influencers that you need to be following.

First, let’s start with why you should be following these influencers. They are at the forefront of the latest trends in adtech and martech. They know what’s working, what isn’t, and they’re always testing new strategies. By following them, you’ll stay ahead of the curve and be able to make better decisions for your business. Additionally, they can provide valuable insights into the industry as a whole that you may not get from other sources.

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Now that we’ve answered the why, let’s move on to who. Here are some of the top adtech and martech influencers that you should be following:

1) Scott Brinker – @chiefmartec on Twitter – Scott is the editor of and one of the most respected voices in martech today. He regularly speaks at major industry events and his blog is required reading for anyone in the space.

2) programmed_media (@AnsonAlex), Anson Stoner – Founder & CEO at Programmed Media Group LLC – A leading full-service media buying agency specializing in performance marketing across all channels including search, social media & display advertising..

Measurement & Analytics

There are many digital marketing influencers today. Each one has their own way of analyzing data and measuring results. But, there are some commonalities among them when it comes to measurement and analytics. Here are three things that most digital marketing influencers do when it comes to measurement and analytics:

1. They track the right data points.

2. They use multiple tools for analysis.

3. They constantly experiment and optimize their campaigns


As we move into 2020, there are a few digital marketing influencers who stand out as ones to watch. From those who are shaking up the industry with their innovative thinking to those who are paving the way for new trends, these individuals are definitely ones to keep an eye on in the coming year.

So, without further ado, here are the top 10 digital marketing influencers to watch in 2020:

1. Neil Patel – @neilpatel

2. Mari Smith – @marismith

3. Jay Baer – @jaybaer

4. Joe Pulizzi – @joepulizzi

5. Ann Handley – @annhandley

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